Star Trek NFT
Paramount wanted to bring its most iconic entertainment IPs into the web3 world to garner more fan engagement and bring unique experiences to life on their official NFT platform, powered by RECUR.
Inspired by Star Trek: The Original Series, we created an end-to-end experience including NFTs, containers, unboxing, website and a robust brand manual for this platform.
Role ↘
Creative Director
Output ↘
Brand Evolution for Web3–
Naming
Brand Identity
Guidelines
Website
NFTs and Packaging –
Concept & Design
Art Direction & Story Boards
Soft currency
PACK DESIGNS
The pack designs, inspired by the Isolinear Chip and Tricorder from Star Trek – The Original Series, incorporate contemporary updates. While all packs retain core graphics from The Original Series, rarer packs stand out with richer materials, glinting bezels, and advanced features, setting the standard for the NFTs they would house.
CONTAINER DESIGN
& NFTS
The NFT's prestige is conveyed through a metal container, with metals intensifying across the rarity spectrum. Animated left-to-right, these containers unveil additional information about the displayed character, object, or scene, drawing inspiration from midcentury-modern poster illustrations for a painterly aesthetic.
UNBOXING STORYBOARD
A detailed storybox of how the NFT's would be unveiled from within their packs utilizing signature Star Trek tech effects like the 'beaming up' via the transporter.
CREDITS
Creative Team:
Harold Magnus
Luis Lemus
Carlos Garcia
Matthew Steenburg
Lauren Riddoch
Jennifer Chatlani
For Huge Inc.